Reels Vs Tiktok is a fascinating and relatively new concept. Instagram has grown in popularity as TikTok‘s appeal has spread beyond Gen Z to people of all ages. Instagram has introduced Reels to try to win back the attention they lost from their rival which is expanding its reach.
Instagram Reels, the newest video feature, is very similar to TikTok in that users can share and record videos matched to music.
The parallels pose the issue of whether there is a distinction between Instagram Reels and TikTok.
And the answer is Yes!
How do you ask? We’ll get to that in a moment.
Both of these platforms are being utilized by almost every advertising agency as part of their social media marketing services and it’s a no-brainer why.
Now that Reels have been thriving for a while, Instagram had the opportunity to improve its features and interface to beat or surpass TikTok.
Are they close? Or is it simply an exact replica of the original concept?
What about if TikTok implemented any changes to compete with this new rival?
There are several questions that must be answered. But before that,
let’s do a background check.