A mission statement is 3-4 line paragraphs, or even of 2 lines, which tells why this brand came into existence; with what mission they are in the market.
On the other hand, the Vision statement tells what and where this brand decided to be in the following years. How they define their future vision?
When writing a vision statement, always make sure to include your goals, purposes, or aims in it.
While working on a mission statement, always give an essence of your strategy of how you will get to the stage of your vision.
1) A mission statement defines the way how you achieve your vision.
2) A vision statement tells where and what you want to achieve within the specified period of time.
Business and product name-making process
Besides logos and slogans, the creation of business and product names is also one of the major branding services for marketing.
Before investing in your product line or doing marketing, first of all, decide on a business name. The business name defines who you are, as your own name does. The business name gives the first impression of your business to the customers. It differentiates you in front of your competitors in the market.
Always first brainstorm the names, and then make the right choice that best suits your business. The business name defines who you are, as your own name does.
While deciding on a product name, the product name should be relevant to your brand name. For deciding on a product name, always brainstorm different names, and then check how it works before launching the product with that name.
Branding does not end here; there is too much to take care of while doing branding and there is no end to the scope of branding services. Branding makes your company a brand, and it makes you recognizable as unique.
Mystic Advertising in U.A.E is one of the best agencies which provides you with excellent branding services and Brand Development Services; where comes other branding services as well such as Web development Video production and photography. Branding defines who you are to the world.
I hope you have found this article informative; if you are eager to know more about branding in detail, then let us know in the comments below.